Friday, March 9, 2007

WHEN YOU NEED THE BEST ARTIST MANAGER

I am approached every day by new artists desperately looking for an artist manager to develop their dream.

Many of them believe I can make it happen, I am experienced, I have enjoyed a certain level of local and international success, I am lucky, well connected and more.

Well my friends, you should know that all the above has nothing to do with breaking new artists.

Breaking an artist is all about passion, talent, hard work and most important luck. It has nothing to do with experience, connections and money.

The wave of success is as strong as the wave of failure. Success does not ask if you are talented, clever, honest or well
connected. Success is blind to your mistakes, limits or any other elements that may worry you.

When looking into some of the greatest artists history, living legends, you will realize that many of the managers involved were totally new to the artist management world when enjoying a Hugh breakthrough with an unknown artist.

More over, only a few of those legendary managers managed to develop another artist to the same level they achieved
with the artists they first worked with.
This is when they are already experienced, rich and well connected.

To name a few one can look at Ed Bicknell, legendary manager for Dire Straits, John Landau, managing Bruce Springsteen for so many years. Tony Smith with Genesis and many others.
This is not to say that from time to time you can't find an experienced manager that found a temporary formula for success.

What is important here is for a new artist not to waist time by looking for the perfect manager but rather look for the
dedicated, honest and hard working manager who can become a long term partner and a source for support.
Someone you can accept when making the wrong decision,one that will be there for you when it is getting difficult.

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